Digital Marketer at Telit Mall

Location : Ashaley Botwe, Accra or Remote

Employment Type : Full-time

Department : Digital Marketing

Reports To : General Manager

About Telit Mall

Telit Mall is a fast-growing e-commerce platform specializing in high-quality security cameras, smart lighting systems, and home automation solutions. We help customers protect and enhance their homes and businesses through cutting-edge technology.

Job Summary

We’re looking for a creative and tech-savvy Digital Marketer with strong graphic design and video editing skills to lead our digital marketing efforts. You’ll be responsible for developing and executing high-impact campaigns across SEO, PPC, social media, email marketing, and content creation—while also designing engaging visuals and videos to showcase our products.

Bonus : Experience in website design and development

• Shopify, WordPress, or WooCommerce) is a plus, as you’ll help optimize our online store for conversions.

Key Responsibilities

1. Digital Marketing & Advertising

Develop and execute performance-driven digital marketing strategies to increase traffic, leads, and sales.

Manage Google Ads, Meta Ads, and retargeting campaigns with a focus on high-converting keywords (e.g., “best security camera,” “smart floodlight”).

Optimize SEO (on-page, technical, and backlink strategies) to rank for product-related searches.

Run social media marketing (Facebook, Instagram, TikTok, YouTube) to boost engagement and brand awareness.

Implement email marketing (abandoned cart flows, promotions, newsletters) to drive repeat sales.

2. Graphic Design & Video Editing

Create eye-catching visuals (banners, ads, infographics) using Canva, Adobe Photoshop, or Illustrator.

Edit product demo videos, tutorials, and promotional clips (using In shot ,Cap Cut, Premiere Pro, or DaVinci Resolve or any other).

Design social media posts, GIFs, and short-form videos optimized for each platform.

Ensure brand consistency across all marketing materials.

3. Website Optimization (Advantage Skill)

Assist in landing page design and A / B testing to improve conversion rates.

Basic Shopify / WooCommerce / WordPress skills to update product pages, blogs, and UX elements.

Troubleshoot minor website issues and collaborate with developers for larger updates.

4. Analytics & Reporting

Track KPIs (ROAS, CTR, conversion rates) using Google Analytics, Meta Ads Manager, and Hotjar.

Generate monthly performance reports and suggest data-driven optimizations.

Required Skills & Qualifications

Must-Have :

2+ years in digital marketing, preferably in e-commerce, electronics, or home security.

Strong graphic design skills(Canva / Adobe tools).

Proficient in video editing (Cap Cut, Premiere Pro, or similar).

Experience with Google Ads, Meta Ads, SEO, and email marketing.

Analytical mindset with Google Analytics & data interpretation skills.

Big Advantage (Preferred Skills) :

Basic website design / development (Shopify, WordPress, WooCommerce).

Knowledge of UX / UI principles for e-commerce.

Experience with 3D product visuals

Why Join Telit Mall?

Competitive salary

Work with cutting-edge security & smart home products.

Flexible hours & remote work options.

Opportunity to grow into a Digital Marketing Lead role.

Don't Keep Share!